CHIEF SALES AND MARKETING OFFICER DESIGNATE

EXECUTIVE POSITIONING

• Reports to: Chief Executive Officer
• Executive status: EXCO Member
• Primary external-facing commercial executive for BPC
• Represents BPC with:

• • Strategic and blue-chip clients (C-suite and Board level)
  • Bidvest Group, Divisional and Cluster leadership

• Define and execute BPC’s national sales and revenue strategy
• Executive oversight of the Tender Department, which accounts for approximately 80% + of total sales revenue
• Own the end-to-end tender lifecycle, including bid strategy, governance and approvals
• Chair or oversee Bid / No-Bid and Tender Review processes
• Executive accountability for commercials, costing and pricing governance
• Protect margin and prevent unsustainable or non-compliant pricing
• Ensure structured handover from Sales to Operations post-award

• Lead and participate in executive-level presentations to strategic prospects and clients
• Maintain senior relationships with blue-chip and national clients
• Support Managing Executives and Operations in:

• • Contract renewals
  • Strategic negotiations
  • Client escalation or recovery situations

• Drive long-term client retention and contract longevity

• Executive ownership of all marketing activities
• Custodian of the BPC brand and market positioning
• Ensure marketing enables:

• • Sales and tenders
  • Executive-level engagements
  • Strategic credibility

• Oversee proposal collateral, executive pitch material, thought leadership and all digital presence, including website and social media platforms.
• Protect the organisation from reputational and over-promising risk

• Support the CEO with commercial interfacing with:

• • Bidvest Group AND Divisional executives
  • Cluster leadership and shared services

• Participate in Group forums relating to growth, strategy and major contracts
• Align BPC’s sales and marketing practices with Group governance and ethical standards

• Sustainable revenue growth
• Tender and sales proposal win rates and bid quality
• Margin protection and profitability
• Client retention and contract longevity
• Quality of executive client relationships
• Alignment between sales commitments and operational delivery
• Brand credibility within the market and Bidvest Group

• Senior executive experience in B2B, services-based organisations
• Proven leadership and Team management in tender-driven and sales environments
• Strong commercial, pricing and margin discipline
• Executive presence with Boards, C-suite clients and Group stakeholders
• Strategic planning by creating and implementing effective sales strategies
• Experience in regulated, labour-intensive or risk-sensitive industries advantageous.
• Analytical and data driven decision making -Using CRM systems and sales performance metrics to make informed decisions, forecast revenue, and adjust/develop strategies.