Job Purpose
- The Regional Manager is responsible for leading and managing regional field sales operations to achieve business growth, sales performance, and operational excellence. The role oversees a multi-layered sales structure, ensuring strong execution of sales strategies, effective territory management, team capability development, and adherence to operational and compliance standards.
- The position plays a key role in driving productivity, improving customer quality outcomes, and building a high-performing sales culture across the assigned region.
Key Responsibilities
Sales Leadership & Team Management
- Lead, coach, and develop a high-performing regional field sales team to achieve business objectives.
- Drive a culture of accountability, performance management, and continuous improvement across the region.
- Support recruitment, onboarding, and capability development of field sales teams.
- Conduct regular performance reviews, field visits, and coaching sessions to strengthen team effectiveness.
- Foster employee engagement and maintain strong team morale across all territories.
Regional Sales Performance Management
- Drive achievement of regional sales targets through structured performance tracking and execution discipline.
- Monitor key sales KPIs and implement corrective actions where performance gaps are identified.
- Execute sales initiatives and commercial activities aligned with overall business objectives.
- Analyse sales trends and customer insights to improve productivity and market penetration.
- Ensure strong pipeline management and consistent sales execution across the region.
Operational Excellence & Compliance
- Ensure field sales teams are fully trained and compliant with M-KOPA sales processes, onboarding standards, and company policies.
- Maintain high standards of operational discipline, customer onboarding quality, and process adherence.
- Monitor sales quality metrics and implement interventions to improve portfolio performance and customer outcomes.
- Support implementation of audit, compliance, and risk mitigation initiatives within the region.
Territory & Channel Management
- Oversee regional territory planning and ensure optimal market coverage across assigned areas.
- Support efficient sales channel operations and distribution management within the region.
- Monitor field productivity and resource allocation to maximise sales opportunities.
- Identify expansion opportunities and recommend market growth strategies.
Reporting & Business Insights
- Prepare and deliver accurate daily, weekly, and monthly sales performance reports.
- Analyse operational and sales data to generate actionable insights and recommendations.
- Maintain visibility on regional performance trends, risks, and improvement opportunities.
- Collaborate with cross-functional stakeholders to support informed business decision-making
Decision Making & Authority
Decisions
- Manage regional sales execution plans and resource allocation within approved structures.
- Implement performance management interventions and coaching plans for field teams.
- Approve regional operational priorities and territory execution activities.
Recommendations
- Recommend staffing requirements, territory adjustments, and sales growth initiatives.
- Recommend performance improvement actions, promotions, and disciplinary interventions.
- Provide recommendations on market expansion opportunities and sales process improvements.
Qualifications & Experience
Education
Experience
- Minimum 7 years’ experience in field sales management or commercial operations.
- Experience within financial services, FMCG, telecommunications, fintech, or consumer electronics environments is preferred.
- Proven experience managing large, distributed field sales teams.
Skills & Competencies
- Strong leadership and people management capabilities with experience coaching high-performing teams.
- Strong analytical and data interpretation skills, including sales reporting and dashboard management.
- Excellent stakeholder management and cross-functional communication skills.
- Good understanding of sales incentive structures and performance management frameworks.
- Strong operational planning and execution capabilities.
- High integrity, accountability, and ability to perform in fast-paced environments.
- Customer-focused mindset with strong problem-solving ability.
- Passion for driving business growth and delivering impact aligned with M-KOPA’s mission.
