SEO & Organic Growth Specialist

Full Time 2 weeks ago KwaZulu-Natal, KwaZulu-Natal

Employment Information

We are looking for an experienced SEO & Organic Growth Specialist to take ownership of our organic traffic strategy and performance. This is a hands-on role focused on growing high-intent, commercial keyword traffic that drives leads and revenue.

The ideal candidate is highly independent, commercially minded, technically strong in SEO, and capable of building and executing a long-term organic growth strategy without constant direction.

Alongside SEO, the role also includes supporting and maintaining our WordPress websites built using Elementor.

Key Responsibilities

 

SEO Strategy & Organic Growth

 

  • Develop and execute a clear SEO strategy focused on commercial and high-converting keywords
  • Identify opportunities to increase rankings, traffic, and lead generation
  • Continuously improve organic visibility across key landing pages and categories
  • Prioritise SEO activities based on commercial impact and ROI

Technical SEO

  • Conduct technical SEO audits and implement fixes
  • Monitor and improve:
    • Site speed and Core Web Vitals
    • Crawlability and indexation
    • Internal linking
    • Schema markup
    • Redirects and canonicalisation
    • XML sitemaps and robots.txt
  • Work with WordPress and Elementor to optimise technical performance

Keyword Research & Competitor Analysis

  • Perform ongoing keyword research focused on commercial intent
  • Identify keyword gaps and content opportunities
  • Analyse competitors’ rankings, backlink profiles, and SEO strategies
  • Track and report on ranking improvements and opportunities

Backlink Acquisition & Authority Growth

  • Develop and execute ethical backlink acquisition strategies
  • Build relationships for outreach and link opportunities
  • Identify and secure high-quality backlinks that improve domain authority and rankings

WordPress & Elementor Website Support

  • Manage and maintain WordPress websites
  • Support Elementor page updates and improvements
  • Ensure pages are SEO-friendly and technically optimised
  • Troubleshoot website issues and coordinate fixes where required

Reporting & Performance

 

  • Monitor SEO KPIs including:
    • Organic traffic
    • Rankings
    • Conversions/leads
    • Technical health
    • Backlink growth
  • Provide regular reporting and actionable insights
  • Recommend improvements based on data and performance trends

 

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