Marketing

Key Responsibilities

• Develop and implement marketing campaigns to promote the company's products and services.
• Manage and maintain social media platforms, website content, and digital marketing activities.
• Create engaging marketing materials, including advertisements, brochures, newsletters, and promotional content.
• Conduct market research to identify trends, customer needs, and competitor activities.
• Assist in planning and coordinating marketing events, exhibitions, and promotional activities.
• Monitor and analyse campaign performance, providing reports and recommendations for improvement.
• Support brand management initiatives and ensure consistent brand messaging across all platforms.
• Coordinate with suppliers, designers, and external marketing partners when required.
• Generate leads and contribute to business development and customer acquisition efforts.
• Maintain marketing databases, records, and performance metrics.

Minimum Requirements

• Relevant qualification in Marketing, Communications, Business, or a related field.
• Previous experience in a marketing role.
• Strong understanding of digital marketing and social media platforms.
• Excellent written and verbal communication skills.
• Proficiency in Microsoft Office and marketing-related software.
• Experience with graphic design tools and content creation will be advantageous.
• Strong organisational and project management skills.
• Ability to work independently and as part of a team.
• Creative mindset with strong attention to detail.

Key Competencies

• Communication and interpersonal skills
• Creativity and innovation
• Time management and organisation
• Problem-solving ability
• Analytical thinking
• Customer-focused approach
• Initiative and self-motivation