OEM - Automotive Dealer Sales Controller – Gauteng, Northern Suburbs

Full Time 2 days ago Gauteng, South Africa

Employment Information

Duties include

  • Develop and implement regional sales plans, targets, and growth strategies aligned to OEM business objectives.
  • Support and develop the Dealer Network to achieve sales, profitability, operational, and customer satisfaction targets.
  • Conduct regular dealership visits to evaluate performance, identify opportunities, and implement improvement initiatives.
  • Monitor dealer sales performance, profitability, forecasting accuracy, vehicle allocations, and operational effectiveness.
  • Analyse regional market trends, competitor activity, and customer demand to identify new business opportunities.
  • Provide ongoing coaching, guidance, and support to Dealer Principals, Sales Managers, and dealership teams.
  • Evaluate dealership operations and recommend improvements to enhance performance, customer experience, and profitability.
  • Drive the implementation and execution of OEM sales programmes, incentives, promotions, and marketing initiatives.
  • Monitor and ensure compliance with OEM operational standards, policies, procedures, and brand requirements.
  • Maintain oversight of dealer forecasting, order pipelines, and inventory planning.
  • Prepare, manage, and review budgets, forecasts, and business plans within the area of responsibility.
  • Monitor key performance indicators, return on investment, and dealer profitability metrics.
  • Identify underperforming dealerships and implement corrective action plans to improve performance.
  • Participate in network expansion initiatives, dealer appointments, and business development opportunities.
  • Ensure effective communication between dealerships and internal OEM departments.
  • Provide regular reporting and feedback on dealer performance, market conditions, CSI performance, and business opportunities.
  • Drive continuous improvement initiatives and promote best practices throughout the dealer network.
  • Support the achievement of OEM sales, market share, profitability, and customer satisfaction objectives.
Requirements:
  • Minimum 3 – 5 years' experience in a senior automotive retail or OEM field role.
  • Proven experience as a Dealer Sales Controller, Area Manager, Regional Sales Manager, Dealer Development Manager, Network Development Manager, Vehicle Sales Manager, or similar automotive leadership role.
  • Strong understanding of dealership operations, sales management, profitability drivers, customer satisfaction, and OEM standards.
  • Ability to engage confidently with Dealer Principals and senior dealership management teams while providing strategic business guidance.
  • Proven ability to analyse dealer performance and implement effective improvement strategies.
  • Strong commercial acumen with experience managing sales targets, budgets, forecasts, ROI, and KPI reporting.
  • Experience supporting dealer sales performance, marketing initiatives, and operational excellence.
  • Relevant tertiary qualification in Sales, Marketing, Business Management, or a related field will be advantageous.
  • Advanced computer literacy, including Microsoft Excel, Word, PowerPoint, and CRM systems.
  • Excellent communication, relationship-building, negotiation, and presentation skills.
  • Strong leadership capability with the ability to influence, motivate, and develop dealership teams.
  • Highly organised with strong problem-solving and decision-making abilities.
  • Self-motivated, resilient, and able to operate independently while managing a regional portfolio.
  • Valid driver's licence and willingness to travel extensively within the assigned region.
If your current experience and skillsets tick majority of the job specification boxes, then:
Apply directly now – Send your CV to
 
Feel free to contact Hayley directly on 087 265 3364 or send a WhatsApp to 082 442 5410 for more information.
 
https://www.motorecruit.co.za/
 
https://www.facebook.com/profile.php?id=
 
https://www.linkedin.com/company/motorecruit/?viewAsMember=true
 
Please note only candidates with the required experience will be contacted and considered. If you are not contacted within 7 days from application, kindly consider your application as unsuccessful.

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Submission closing date: No later than 30 June 2026
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